I find that I can easily buy name-brand items cheaper than a generic substitute with my coupon system. This general rule tends to be true at least 99% of the time. There is, however, the occasional exception.
Due to the current economy, more retailers are promoting their individual brand. Some stores offer additional savings as an incentive for joining their rewards-card program. Several national chains have recently implemented such systems.
Each store-brand item shown had a corresponding coupon on the company website. Printable coupons included cents-off, buy one/get one free, and $5. off any $25. purchase.
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